Sale — The Open
SALE
SALE
SALE
Prepare for your return to the fairways – and The Open’s return to Royal Liverpool – for less with our January sale! Enjoy up to 25% off over 300 items from our Open and Claret Jug Collections, as well as our 150th St Andrews ranges.
- Childrens 25
- Mens 57
- Unisex 3
- Womens 60
- Accessories 3
- Artwork 1
- Bags 1
- Belts 1
- Caps 1
- Gilets 4
- Jackets 11
- Luggage 4
- Polos 87
- Shirts 1
- adidas 2
- Ahead 9
- Boss 44
- Fairway & Greene 18
- Garb 23
- Kate Lord 4
- KJUS 1
- Marbas 10
- Peter Millar 3
- ProQuip 7
- XS 14
- S 39
- M 27
- L 24
- XL 16
- XXL 3
- 3M 2
- 6M 1
- 12M 1
- 2T 2
- 147th Carnoustie 4
- 148th Royal Portrush 45
- 149th Royal St George’s 34
- Heritage Since 1860 9
- The Claret Jug Collection 43
- The Open Collection 7
- Black 20
- Blue 40
- Brown 2
- Green 3
- Grey 7
- Multi 1
- Pink 20
- Purple 1
- Red 16
- White 35
Enter a minimum and maximum price range
min price
max price
Garb
— forChildrens
—
The Open Dress — Pink
Garb
— forChildrens
—
The Open Polo Shirt — White
Fairway & Greene
— forWomens
—
148th Royal Portrush Fairway & Greene Sleeveless Polo Shirt — Blue
Zero Restriction
— forWomens
—
148th Royal Portrush Zero Restriction Jacket — Purple
Marbas
— forMens
—
148th Royal Portrush Striped Polo Shirt — Navy
Marbas
— forMens
—
148th Royal Portrush Striped Polo Shirt — White
Marbas
— forMens
—
148th Royal Portrush Patterned Polo Shirt — Green
The Open
— forUnisex
—
The Open Tote Bag — Black
adidas
— forMens
—
149th Royal St George’s adidas Crew-Neck Sweater — Grey
Fairway & Greene
— forWomens
—
The Open Fairway & Greene Striped Skort — Navy
Zero Restriction
— forWomens
—
149th Royal St George’s Zero Restriction Windproof 1/4-Zip Layer Sweater — Black
TravisMathew
— forMens
—
149th Royal St George’s TravisMathew T-Shirt — Grey
Fairway & Greene
— forMens
—
149th Royal St George’s Fairway & Greene 1/4-Zip Sweater — Blue
Fairway & Greene
— forMens
—
149th Royal St George’s Fairway & Greene Patterned Polo Shirt — Navy
ProQuip
— forMens
—
149th Royal St George’s ProQuip Tourflex Lite Waterproof Jacket — Blue
KJUS
— forWomens
—
The Open KJUS Plain Polo Shirt — White
Boss
— forMens
—
The Open BOSS Plain Polo Shirt — Pink
The Open
— forUnisex
—
Official 149th Royal St George’s Tubed Poster
Kate Lord
— forWomens
—
The Open Crew-Neck T-Shirt — Pink
Peter Millar
— forMens
—
149th Royal St George’s Full-Zip Sweater — Grey
Successful Sales Skills: 15 Tips To Open A Sale
You cannot close a sale you never open. Many sales people don’t lose sales because they fail to close, but because they can’t effectively open the sale. Studies have shown the major reason that potential customers fail to make a purchase is due to the salesperson failing to make a personal connection with the customer. People buy from people they like. Be likable and build a relationship and you’ll find much more success in your closing conversion rate.
Prospects want to feel a salesperson has their best interest at heart. Many times it’s a human interaction weakness of an individual that limits their ability to succeed as a salesperson. Successfully opening a sale is in how you approach, greet, welcome, respond, and touch them personally. You can make or break the sale with your skills in “opening the sale.”
The following are 15 tips to guide you toward success in opening a sale:
1) Be sincere. A good, sincere greeting is worth everything. You never get a second chance to make a first good impression.
The right attitude is everything.
2) Use their name often. Customers love to hear their name. Introduce yourself early in the greeting, allowing you to use their name.
3) Dress for success. We are all instantly judged by how we look; people want to deal with people who look professional.
4) Give her your full attention. If you do not give your full attention, you are telling her you are not interested in her.
5) Non-verbal listening. Use your body language and eye contact to show the prospect you are completely focused on them.
6) Active listening. It’s all about slowing down and listening to the customer so they know you care about their problems.
7) Open ended questions. Show you care by asking them about what they are concerned. Ask them about their expectations.
8) Ask about feelings rather than thoughts. When you ask about feelings you tap into a whole new level of building rapport.
9) Echoing. Repeat the last or key word of their comment as a question.
Echoing gets the prospect to continue to talk and gives the salesperson an opportunity to listen and show interest.
10) Disclosure. Share your own similar experience during a discussion to build rapport.
11) Frame you answers with the customer in mind. The answers you give can be very helpful in building a positive rapport. Always focus your answer with the customer’s needs in mind.
12) Never interrupt. The information they are giving you is far more important than anything you have to say.
13) Be enthusiastic. You must share your excitement about the product or service. It is difficult to develop interest without excitement and enthusiasm.
14) Smile! Nothing helps to create a connection more than a big, warm smile.
15) Use humor. Situational humor is always a welcoming method to connect with others.
Go into your sale greetings with a plan to build a connection with your prospect. Do your homework by studying the above tips, formulating your own ideas and scripts, and practicing in role playing situations.
